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On Demand

Go Viral or Go Home: Legal Advertising in the Era of Social Media


Total Credits: 1.75 CLE, 1.75 Ethics

Average Rating:
   8
Categories:
Ethics
Faculty:
Natalia Polukhtin |  Tara Michelle Williams |  Lelia Adams
Format:
Audio and Video
Original Program Date:
Mar 21, 2024


Description

Topics Include:

  •     Ethical considerations in Social Media advertising for lawyers
  •     Platform-specific limitations for attorneys
  •     Strategies for developing an online persona
  •     Social media management: what to outsource and what to do in-house
  •     Time-efficient content creation and distribution 
  •     Use of technology in marketing
  •     Practical tips and tricks to making legal contact go viral (case studies of TikTok and Instagram accounts)

Chair:
Tara Williams, Fragomen Del Rey Bernsen and Loewy LLP

Faculty:
Natalia Polukhtin, Global Practice
Lelia Adams, Essien Law Firm
 

Handouts

Faculty

Natalia Polukhtin Related Seminars and Products


Natalia Polukhtin, attorney at Global Practice (Scottsdale, AZ), specializes in business and investment immigrant and non-immigrant visa categories. Native to Moscow, Russia, Natalia earned her graduate and undergraduate degrees from Moscow State University before obtaining a law degree from Mercer University School of Law. She is currently admitted to practice in Arizona and Georgia. Natalia is a recipient of several professional awards, including Top 25 EB5 Attorneys and recognition from IIUSA. She is a Member of the Ethics Committee of the American Immigration Lawyers Association (AILA) and a long-standing member of the Executive Council of the Immigration Law Section of the State Bar. Natalia published multiple articles on topics of employment-based immigration in trade and professional publications.


Tara Michelle Williams Related Seminars and Products


Tara Williams is a Senior Associate at Fragomen, Del Rey, Bernsen & Loewy, LLP, where she represents clients in the science and technology sector in corporate immigration matters, assisting foreign workers through the US permanent residency process. Tara obtained her JD from Arizona State University in 2013 and has been practicing in business immigration law in the Phoenix area since then.


Lelia Adams Related Seminars and Products


Lelia Adams is a Principal Attorney at Essien Law Firm. Lelia specializes in consulting/representing clients in the area of Family-Based Immigration, Nonimmigrant Visas for Students/ Exchange Visitors, Investment-Based Immigration, Deferred Action for Childhood Arrival (DACA), Violence Against Women Act (VAWA), Employment-Based Immigration, Deportation and Removal, Asylum and representing their interests when dealing with USCIS and immigration court.

Lelia, an immigrant, strongly believes in fighting for other immigrants. Watching her mother get deported was the driving force behind her becoming an attorney with a primary focus area in immigration. She worked hard in bringing her mother back into the country and will ensure that she does whatever it legally takes to fight for her client for a successful outcome.


Reviews

5
4
3
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1

Overall:      3.9

Total Reviews: 8

Comments

Ronald P

"Had some creative ideas, especially the "3s"."

Angela G

"Very engaging!"

Rebecca H

"First presenter talked too fast; would have liked more information linking examples with rules (end discussion about marking versus solicitation - but no discussion about rules)"

Bradley T

"Covered a lot of what I know already."